Social Media Ads – Paid Social
Your Audience.
Our Campaigns.
Reach the right people on Facebook, Instagram, LinkedIn & TikTok. We build campaigns that generate leads and sales — targeted, measurable, scalable.
Most Social Media Ads campaigns fail — not because of budget.
Wrong audience, weak creatives, no tracking — and at the end, the question: where did my money go?
Impressions without impact. Spend without strategy.
Targeted reach. Measurable conversions.
01
Strategy & Targeting
We analyze your audience, your competitors and the best platforms for your business. Then we build a targeting strategy that reaches buyers — not just scrollers.
- Audience & competitor analysis
- Platform selection (Meta, LinkedIn, TikTok)
- Custom & lookalike audiences
- Budget allocation by opportunity
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Strategy
02
Creatives & Setup
Great ads need great creatives. We develop scroll-stopping visuals, compelling copy, and set up proper tracking — so every conversion is measurable from day one.
- Scroll-stopping ad creatives
- A/B testing for headlines & visuals
- Conversion tracking setup
- Retargeting pixel integration
03
Campaigns for Your Business
Meta, LinkedIn, TikTok — we select and combine the platforms and ad formats that match your audience and goals. Every campaign is tailored to your business.
- Meta Ads for reach & leads
- LinkedIn Ads for B2B
- TikTok Ads for younger audiences
Facebook & Instagram
B2B & Recruiting
Young audiences

Social Media Ads are not about vanity metrics. We focus on what matters — leads, sales, and revenue. Every creative, every audience, every budget decision is backed by data.
Tarik Isik
Founder, Cross Web Solutions
Social Media Ads Services
Our Social Media Ads Services
We handle the complete strategy, setup and ongoing optimization of your social media campaigns.
Meta Ads
Facebook & Instagram
Facebook and Instagram offer precise targeting and diverse ad formats for almost any audience.
- →Lead generation, sales, events, local campaigns
- →Retargeting & lookalike audiences
- →Reels, Stories, Carousel, UGC-style
LinkedIn Ads
B2B & Recruiting
LinkedIn is the ideal platform for B2B marketing and recruiting.
- →B2B lead gen & bookings
- →Targeting by function, industry & seniority
- →Account-based campaigns
TikTok Ads
Young Audiences
TikTok offers unparalleled reach with younger audiences.
- →Reach & demand for younger audiences
- →Creative-first setup (short-form video)
- →Fast testing and scaling
Free Social Media Ads Audit
We analyze your current social media ad setup and show you exactly where budget is wasted — free, no strings attached.
What changes for your business
More qualified leads
Reach people ready to buy
Full budget control
Know exactly where every franc goes
Transparent reporting
Monthly reports you actually understand
Scalable results
Scale what works, cut what doesn't
Who is this for?
Who is this for?
Local Service Providers
Reach potential customers in your area — restaurants, gyms, tradespeople, salons.
B2B Companies
Generate qualified leads via LinkedIn Ads and reach decision-makers directly.
E-Commerce
Sell more products with targeted shopping campaigns on Facebook and Instagram.
Coaching & Consulting
Fill your calendar with consultations and position yourself as an expert.
Events & Education
Sell more tickets and reach the right audience for your events.
B2C Brands
Reach consumers where they spend their time — on social media.
Testimonials
What Our Clients Say

“Cross Web Solutions digitized our company. This is not an agency that works on gut feeling. Tarik analyzed our market with hard data and gave us a clear, effective plan. Finally we know where our investments go and what results we can expect.”
Timon Lieberherr
Owner, LM Solar Anlagen GmbH
Ready to scale your ads?
Book a free consultation and discover how Social Media Ads can grow your business. No commitment, actionable insights.
FAQ
Häufige Fragen
It depends on your target audience. B2B companies benefit most from LinkedIn, B2C and local businesses from Facebook/Instagram, and brands targeting younger audiences from TikTok. We analyze your situation and recommend the right mix.
First data and clicks arrive within 7–14 days. Optimized, profitable campaigns typically need 4–8 weeks of testing and iteration to reach their full potential.
This varies by industry and margins. We typically aim for at least 3:1 (CHF 3 revenue per CHF 1 ad spend). For many clients we achieve 5:1 or better.
Ideally yes. Ads work better when you're also organically present — it builds trust and credibility. But ads alone can work too, especially for direct lead generation.
Every business is different. After our free consultation, you'll get a transparent quote tailored to your goals. No hidden fees, no lock-in contracts.
Contact us for measurable success
Contact us for a free initial consultation – non-binding, transparent and to the point.